Verified Pricing · Published 2026-07-12

Cheapest Booking Software for a Small Yoga or Fitness Studio (Under 100 Members) in 2026

Name: Who's In
Availability: InStock
Rating: 4.5 (13 reviews)
Author: Who's In

We checked the published pricing pages of seven studio platforms in July 2026. For a studio under 100 active members, the cheapest full studio-management plan we could verify is Who's In Studio Starter at $19/mo flat ($190/yr billed annually) — up to 99 active members, unlimited classes, instructors and rooms, and no platform fee on member payments. Cheaper numbers exist, but each one trades something away: Bookwhen Lite ($16/mo) drops memberships and waiting lists, and Momence Basic ($0/mo) adds 5% on you plus 4% on your clients to every payment.

The headline number

An 80-member studio pays $190/year on Who's In Studio Starter (annual billing) versus $1,428/year on TeamUp's published 0–100-customer plan — same member bracket, verified July 2026.

Every figure on this page was read from the platform's own public pricing page on 12 July 2026 — sources listed at the bottom. Platforms that gate pricing behind a sales call are labelled as such, not guessed.

Published entry prices, July 2026

"Cheapest" only means something next to what the cheap tier leaves out — so the right-hand column is the honest part of this table.

Platform	Published entry price	Small-studio reality check
Who's In Studio Starter	$19/mo ($15.83/mo billed annually — $190/yr)	Built for it: up to 99 active members, unlimited classes, instructors and rooms; no platform fee on member payments
Bookwhen	Lite $16/mo (+tax); Standard $29/mo (+tax)	Lite has no memberships or waiting list — the Standard tier ($29/mo, 800 bookings/mo) is the realistic studio plan
Momence	Basic $0/mo; Pro $60/mo	Basic adds 5% on you + 4% on your clients per payment; Pro is $60/mo + 2.5% on you (US online processing 3.9% + $0.30)
Punchpass	Grow $59/mo ($623/yr)	Simple and studio-focused; unlimited classes and passes on Grow
TeamUp	$119/mo for 0–100 customers	Member-count pricing means a small studio pays the same as one with 100 members
Mindbody	From €99/mo per location (currency shown varies by region)	Plan tiers are demo-gated ("Let's talk") — you can't see your exact price without a sales call
Glofox	No published pricing	The pricing page is a quote form — pricing requires a sales conversation

All prices read from each platform's public pricing page on 2026-07-12. Card processing is a separate cost on every platform; Who's In Studio uses your own Stripe account (standard Stripe rates, paid to Stripe), while Momence publishes 3.9% + $0.30 for US online card payments. Mindbody's page served EUR pricing in our region — your currency may differ.

The real math for an 80-member studio

Take a typical small studio: 80 active members, roughly $3,000/month collected in memberships and class packs. Annual software cost on each platform's published pricing:

Who's In Studio Starter: $190/yr billed annually (or $228/yr on monthly billing). No platform fee on member payments — the subscription is the whole software cost.
Bookwhen Standard: $290/yr + tax on annual billing — the tier that actually includes memberships and a waiting list.
Punchpass Grow: $623/yr on annual billing.
Momence Pro: $720/yr + 2.5% of what you collect — about $900/yr more at $3,000/month, so roughly $1,620/yr all-in. Momence Basic at "$0/mo" costs more: 5% of $3,000/month is $1,800/yr from your side, plus your clients pay 4% extra at checkout.
TeamUp: $1,428/yr — the published $119/mo covers 0–100 customers, so a small studio pays the full bracket price.
Mindbody: at the published from-€99/mo starting point, at least ~€1,188/yr — before the demo call that reveals your actual plan price.
Glofox: unknowable from public information — the pricing page is a quote form.

When a cheaper (or pricier) tool is genuinely the better buy

An honest guide has to cut both ways:

Bookwhen Lite at $16/mo is genuinely cheaper than Who's In's $19 monthly billing — if you run drop-in-style classes with no memberships, no waiting list, and under 300 bookings a month, it's a fine budget pick. The moment you sell a membership or need a waitlist you're on its $29/mo Standard tier.
Momence Basic at $0/mo can suit a brand-new studiowith almost no revenue yet — percentage pricing is small when the money is small. Re-do the math as revenue grows: at $3,000/month collected, its 5% share is $150/month — more than any flat subscription in this table — and your clients pay 4% extra on top.
Mindbody's higher price buys real things — its consumer marketplace app and brand ecosystem can bring walk-in discovery a budget tool never will. If marketplace traffic matters more to you than software cost, it's a legitimate trade.
Who's In Starter's 99-member cap is a real cap.Past 99 active members you're auto-upgraded to Growth at $49/mo ($40.83/mo annually, unlimited members) — still below most rows in this table, but it's the number to know before you commit.

What $19/mo includes on Who's In Studio Starter

The cap is 99 active members. Inside that, Starter is not a teaser tier — classes, bookings, instructors and rooms are all unlimited, and it includes:

Multi-room class scheduling with recurring classes
Member self-booking portal — no guest accounts required
Automatic waitlists with auto-promotion when spots free up
QR check-in and a front-desk check-in screen
Class packs, drop-in pricing and no-show policies
Member CRM with attendance history and digital waivers
Automated class reminders, WhatsApp sharing, Apple/Google Wallet passes
Studio analytics: attendance, revenue, no-show rates
No platform fee on member payments (standard Stripe processing applies, paid to Stripe)

Full tier details on the pricing page, or compare head-to-head: vs Mindbody, vs Glofox, vs TeamUp, vs Momence.

How we checked these prices

Every competitor figure was read directly from the platform's own public pricing page on 12 July 2026: bookwhen.com/pricing, punchpass.com/pricing, momence.com/pricing, goteamup.com/pricing, mindbodyonline.com/business/pricing and glofox.com/pricing.
Where a platform does not publish a price (Glofox) or gates plan tiers behind a demo (Mindbody), we say so instead of estimating.
Who's In figures come from the live pricing configuration that bills real studios: Starter $19/mo or $190/yr, 99-active-member cap, Growth $49/mo or $490/yr.
Prices change — treat this as a snapshot with sources, re-check before you buy, and tell us if a figure has moved.

Refresh cadence: competitor rate cards change. We re-check the published prices periodically; this article'sdateModifiedreflects each refresh.

Frequently asked questions

What is the cheapest booking software for a small yoga or fitness studio in 2026?

Among the platforms whose published pricing we verified in July 2026, Who's In Studio Starter is the cheapest full studio-management plan at $19/mo flat (or $190/yr — $15.83/mo billed annually) for up to 99 active members, with unlimited classes, instructors and rooms and no platform fee on member payments. Bookwhen Lite is $16/mo but has no memberships or waiting list; Momence Basic is $0/mo but adds 5% on you plus 4% on your clients per payment, which overtakes a flat subscription very quickly once real money flows.

Is there genuinely free studio booking software?

Free tiers exist, with real trade-offs. Bookwhen's Free plan covers 50 bookings a month for free events only — fine for a donation-based community class, not for a paying studio. Momence Basic is $0/mo but its published US rates add 5% on you and 4% on your clients per payment, plus 3.9% + $0.30 online card processing. A studio putting $3,000/month through the platform would pay about $150/month in the 5% platform share alone — more than most paid subscriptions.

How much does Mindbody cost for a small studio?

Mindbody's published pricing page (checked July 2026) says plans start at €99 per month per location as served in our region — currency varies by where you browse from — and every plan tier's exact price sits behind a 'Let's talk' demo call. Budget at least four figures a year, and expect a sales conversation before you see your real number.

What does Who's In Studio Starter include for $19/mo?

Multi-room class scheduling, recurring classes, a member self-booking portal (no guest accounts), automatic waitlists with auto-promotion, QR check-in, instructor profiles, class packs and drop-in pricing, member CRM with attendance history, digital waivers, automated class reminders, WhatsApp sharing, Apple/Google Wallet passes and studio analytics. The cap is 99 active members — everything else (classes, bookings, instructors, rooms) is unlimited, and there's no platform fee on member payments (standard Stripe processing applies).

What happens when my studio passes 100 members?

On Who's In, Starter auto-upgrades to Growth ($49/mo, or $40.83/mo billed annually) once you pass 99 active members — Growth adds unlimited members, a branded custom-domain booking page, an advanced revenue dashboard and recurring membership billing. On member-count-priced platforms like TeamUp, your fee steps up with your member bracket instead ($119/mo already covers 0–100 customers).

Are cheap booking tools missing anything important?

Sometimes, and it's worth being honest about: Bookwhen Lite ($16/mo) is genuinely cheaper than Who's In monthly billing, but it caps bookings (300/mo) and leaves out memberships and waiting lists — the two features most studios ask for first. Mindbody's higher price buys its consumer marketplace app, which can bring discovery traffic a cheaper tool won't. The right question isn't only 'what's cheapest' but 'what does the cheap tier leave out' — that's what the table in this guide shows.

Run your studio on the $19/mo plan built for under-100-member studios

Scheduling, self-booking, waitlists, QR check-in, waivers and member CRM — with no platform fee on member payments. Starter covers you up to 99 active members and upgrades only when you outgrow it.