Who's In vs Splash
Splash is built for enterprise brand marketing teams with budgets to match — $10,000+/year. Who's In gives community organizers, studios, and small teams professional event tools for free, with Apple & Google Wallet passes, WhatsApp reminders, and AI-powered features that Splash doesn't offer.
All features included · No credit card required
Last updated: March 20, 2026
Who's In
Free forever for free events
- Free for free events — 2.7% fee on paid tickets only
- Apple & Google Wallet passes with QR check-in
- Web push + WhatsApp + email reminders
- LinkedIn verified organizer badges
- Setup in 60 seconds, not weeks
Splash
From $10,000+/year
- Beautiful branded event page designer
- Enterprise CRM and marketing integrations
- Advanced event marketing analytics
- White-label event microsites
- Enterprise pricing from $10,000+/year
- No free tier
- No WhatsApp integration
- No Apple or Google Wallet passes
- Complex setup requiring dedicated team
- Overkill for community and independent organizers
Enterprise Brand Marketing vs. Organizer-First Simplicity
Splash is purpose-built for enterprise marketing teams running branded events — think product launches, corporate happy hours, and large-scale brand activations. Its strengths are beautiful event page design, deep CRM integrations (Salesforce, HubSpot, Marketo), and polished brand control. Pricing reflects this: plans start around $10,000/year and scale from there, with no free tier available.
Who's In takes the opposite approach. It's built for the organizer who needs to publish an event, fill seats, and run a smooth check-in — without a procurement cycle. Free events are free forever. Paid events carry a transparent 2.7% fee. Features like Apple & Google Wallet passes, WhatsApp reminders, AI venue enrichment, and LinkedIn verified badges come included — none of which Splash offers.
💸 Splash enterprise plan: $10,000+/year. Who's In for 10 paid events: potentially $0 if all tickets are free. For a $20/ticket event with 100 attendees: just $54 total.
Splash Limitations:
- • Enterprise pricing from $10,000+/year — no free tier
- • No Apple Wallet or Google Wallet pass generation
- • No WhatsApp reminders for attendees
- • No LinkedIn verified organizer badges
- • No recurring event auto-scheduling
- • No auto-waitlist management
- • Complex onboarding designed for marketing teams, not solo organizers
- • Not practical for community groups, studios, or independent hosts
Who's In: What Most Organizers Actually Need
- Free forever for free events — no credit card required
- Apple & Google Wallet passes generated automatically per RSVP
- QR check-in with multi-admin support
- Web push + WhatsApp + email reminders in one workflow
- LinkedIn verified organizer badge builds trust with attendees
- AI venue enrichment auto-fills location details
- Recurring events with auto-schedule and auto-waitlist
- Custom branding on Studio and Conference tiers
Feature-by-Feature Comparison
| Feature | Who's In | Splash |
|---|---|---|
| Pricing | Free (2.7% on paid events) | $10,000+/year |
| Free Tier | Yes — free events always free | No |
| Apple Wallet Passes | Included | No |
| Google Wallet Passes | Included | No |
| QR Check-in (Multi-admin) | Included | Limited |
| WhatsApp Reminders | Native integration | No |
| Web Push Notifications | Included | No |
| Email Reminders | Included | Yes |
| LinkedIn Verified Badges | Yes | No |
| Event Page Design | Clean, customisable | Best-in-class brand designer |
| CRM Integrations | Zapier + webhook | Salesforce, HubSpot, Marketo |
| AI Venue Enrichment | Yes | No |
| Recurring Auto-schedule | Yes | No |
| Auto-waitlist | Yes | No |
| Advanced Analytics | Included | Enterprise analytics |
| Setup Time | 60 seconds | Weeks (team required) |
| Custom Branding | Studio/Conference tiers | Full white-label |
| WebMCP / AI Agent API | Yes | No |
Which Tool Should You Choose?
Use Who's In When...
- Running free community events (yoga, hiking, book clubs, fitness)
- Independent organizers who need professional tools at zero cost
- Paid events where a transparent 2.7% fee beats $10,000/year
- Need Apple & Google Wallet passes without enterprise overhead
- Want WhatsApp reminders to boost attendance
- Value LinkedIn verified badges to build organizer trust
- Need recurring events with auto-scheduling
- Want setup in 60 seconds, not weeks
Use Splash When...
- Large enterprise marketing team running brand activations
- Need deep Salesforce or HubSpot CRM sync
- Brand identity and white-label microsites are the top priority
- Budget of $10,000+/year already allocated to event marketing
Who's In is Perfect For
Fitness & Wellness Studios
Yoga, pilates, and fitness classes with Wallet passes and recurring auto-schedule
Community Groups
Hiking clubs, book clubs, and hobby groups that need free tools without enterprise overhead
Independent Event Hosts
Creators and coaches running paid workshops without a $10,000/year platform budget
Small Business Owners
Local businesses running events to attract customers on a real-world budget
Networking Organizers
Professional meetups with LinkedIn verified badges to build attendee trust
Frequently Asked Questions
Is Who's In really free? What's the catch?▼
Free events are free forever — no subscription, no credit card required. For paid ticket events, Who's In charges 2.7% per transaction (similar to Eventbrite's model). That's it. No hidden platform fees, no per-seat pricing, no annual contract.
How does Who's In compare to Splash for event page design?▼
Splash has the edge on enterprise-grade branded event page design — it's their core product. Who's In offers clean, customisable event pages that look great out of the box, with custom branding available on Studio and Conference tiers. For most community organizers and small teams, Who's In pages convert just as well without the enterprise price tag.
Does Who's In offer Apple Wallet and Google Wallet passes?▼
Yes — every RSVP automatically generates an Apple Wallet and Google Wallet pass with the event details and a QR code. Splash does not offer Wallet pass generation. This means attendees can check in from their phone's wallet without opening any app.
Can I send WhatsApp reminders with Who's In?▼
Yes. Who's In has native WhatsApp reminder integration so you can reach attendees where they already communicate. Splash has no WhatsApp integration. WhatsApp reminders dramatically improve attendance rates for community events.
What are LinkedIn verified organizer badges?▼
Who's In lets organizers connect their LinkedIn profile to display a verified badge on their event pages. This builds immediate trust with attendees — they can see you're a real, verifiable person. Splash doesn't offer this feature.
What is Splash best for compared to Who's In?▼
Splash excels at enterprise event marketing — branded microsites, deep CRM integrations (Salesforce, HubSpot, Marketo), and white-label design for Fortune 500 brand teams. If you're running corporate brand activations with a $10,000+/year budget and a dedicated marketing team, Splash is purpose-built for you. Who's In is better for everyone else.
Can Who's In handle recurring events?▼
Yes. Who's In supports recurring event auto-scheduling — publish once, and the series creates automatically. Splash doesn't offer recurring event automation. This is especially useful for weekly classes, regular meetups, and monthly community events.
Start free, scale when you're ready
RSVP link, automatic waitlists, reminders, QR check-in, calendar sync
WhatsApp sharing, CSV export, capacity limits, guest notes, cover images
Stripe payments, recurring events, memberships, surveys, analytics
Every feature works the moment you turn it on. No configuration required.
Every new account gets all features unlocked forever — no credit card needed, no trials, no upgrades.
Ready for a Free Splash Alternative?
Join organizers who switched from enterprise pricing to tools that just work — for free.
Free for free events • 2.7% on paid • Setup in 60 seconds · All features included
