Who's In vs Glofox
Glofox (now ABC Glofox) hides their pricing behind a sales call. Who's In Studio is transparent: from $19/mo for all features, 2.7% only on paid bookings.
All features included · No credit card required
Last updated: March 20, 2026
Who's In
From $19/mo • No Sales Calls
- Multi-room class scheduling from $19/mo
- No hidden pricing — transparent from the start
- Automatic waitlist with WhatsApp notifications
- Instructor profiles with public pages
- Only 2.7% fee on paid bookings
- Apple & Google Wallet passes for every booking
- Real-time QR check-in scanner — multi-admin support
- LinkedIn verified organizer badges
- AI venue enrichment & smart suggestions
- Advanced analytics dashboards — no-shows, forecasting
Glofox
Boutique-Focused • Branded App • Enterprise
- Good branded mobile app for studios
- Solid class scheduling features
- Member management & retention tools
- Boutique-studio focused design
- Opaque pricing — must request a quote
- $80+/mo estimated minimum (as of March 2026, subject to change)
- Branded app costs extra on lower tiers
- Limited reporting on basic plans
- Recently acquired by ABC Fitness — direction uncertain
Glofox Wants a Sales Call.
We Want You Scheduling in 5 Minutes.
Glofox doesn't publish their pricing. You have to book a demo, talk to a sales rep, and negotiate a contract before you know what you'll pay. That's enterprise software behavior for what should be a simple studio tool.
Who's In Studio is the opposite: free, transparent, self-serve. Sign up, set up your rooms and instructors, and start accepting bookings — all in minutes, with no sales calls, no contracts, and no surprises.
⏱️ Time to first booking: Who's In Studio ~5 min (from $19/mo) vs Glofox: days (after sales call + onboarding)
Glofox's Enterprise Approach
- • Must request demo to see pricing
- • Sales call required before signup
- • Contract negotiation process
- • Branded app is premium add-on
- • Onboarding takes days/weeks
- • Limited features on lower tiers
- • ABC Fitness acquisition — platform direction unclear
- • No self-serve signup option
Who's In Studio: Self-Serve, From $19/mo
- Sign up and start scheduling in minutes
- All features included — no tier restrictions
- No sales calls, no contracts, no surprises
- PWA works like a native app — included
- WhatsApp notifications at no extra cost
- Transparent pricing: $19/mo Starter, $49/mo Growth, + 2.7% on paid bookings
- Apple & Google Wallet passes auto-generated for every booking
- Real-time QR check-in scanner with multi-admin support
- LinkedIn verified organizer badges for instant credibility
- AI venue enrichment & suggestions — smarter setup, zero manual lookup
- Advanced analytics dashboards — no-show rates, attendance forecasting
Feature-by-Feature Comparison
| Feature | Who's In | Glofox |
|---|---|---|
| Monthly Subscription | From $19/mo (Starter) | $80+/mo estimated (as of March 2026, subject to change) |
| Pricing Transparency | Published — $19/mo + 2.7% | Hidden — must request quote |
| Setup Process | Self-serve — minutes | Sales call + guided onboarding |
| Contract Required | No | Typically yes |
| Guest Account Required | No — self-booking | Yes — app download or account |
| Multi-Room Scheduling | Included | Included (paid plans) |
| Automatic Waitlist | Included + WhatsApp alerts | Included (paid plans) |
| Instructor Profiles | Included — public pages | Included (paid plans) |
| Memberships | Included | Included (paid plans) |
| Class Packs | Included | Included (paid plans) |
| Branded Mobile App | PWA (included) | Native app (premium add-on) |
| Booking Window Config | Included — configurable | Included (paid plans) |
| Cancellation Policies | Included — configurable | Included (paid plans) |
| WhatsApp Sharing & Alerts | Native | No |
| Member Retention Tools | Basic | Advanced (paid plans) |
| Lead Management | Basic | CRM features included |
| Analytics & Reporting | Advanced dashboards — no-shows, forecasting | Advanced (higher tiers only) |
| Payment Processing | Stripe (2.7%) | Built-in |
| Wallet Passes | Apple & Google Wallet — included | No |
| LinkedIn Badges | Verified organizer badges — included | No |
| AI Venue Enrichment | AI suggestions & enrichment — included | No |
| WebMCP API | Yes — AI agent integration | No |
| API Access | Yes | Limited by plan |
| Customer Support | Chat & email | Dedicated (paid plans) |
Who's In is Perfect For
Yoga Studios
Multi-room scheduling without enterprise pricing
Pilates Studios
Reformer booking with waitlists and class packs
Boutique Fitness
HIIT, barre, cycling — group class focus
Dance Studios
Drop-in and series classes with instructor pages
Martial Arts
Belt-level scheduling with capacity management
Personal Training Studios
Small group classes and memberships
Need a branded native app and enterprise CRM? Glofox might be worth the price. Need great studio software without the enterprise price tag? Try Who's In Studio.
Why Studios Switched from Glofox
"I spent two weeks in Glofox's sales process before finding out the price was way beyond my budget. Set up Who's In Studio that same afternoon and had my first booking by evening."
Rachel H.
Boutique Fitness Studio Owner
"After ABC acquired Glofox, the platform direction felt uncertain. I moved to Who's In Studio for the stability and the straightforward $19/mo pricing. My clients actually prefer the simpler booking experience."
Marcus T.
Yoga & Pilates Studio Owner
"Glofox wanted me to pay extra for a branded app. Who's In Studio's PWA does the same thing — clients add it to their home screen and it looks like a native app. It's included in the $19/mo plan."
Sophie C.
Dance Studio Manager
Frequently Asked Questions
Is Who's In Studio a good Glofox alternative?▼
Yes. Who's In Studio offers multi-room class scheduling, automatic waitlists with WhatsApp notifications, instructor profiles, memberships, class packs, and configurable booking policies — all included from $19/mo. Unlike Glofox, there's no sales call, no hidden pricing, and no contract required.
How much does Glofox cost compared to Who's In Studio?▼
Glofox doesn't publish pricing — you must request a demo and go through a sales process. Estimates suggest plans start around $80+/mo, with branded apps as a premium add-on. Who's In Studio starts at $19/mo (Starter) or $49/mo (Growth) with only 2.7% on paid bookings. (Glofox pricing estimates as of March 2026, subject to change.)
Does Who's In Studio have a branded app like Glofox?▼
Who's In Studio uses a PWA (Progressive Web App) that clients can install on their phone from the browser. It works like a native app — with push notifications, offline support, and a home screen icon — and it's included in all plans from $19/mo. Glofox offers native apps but charges extra for them on lower-tier plans.
What happened with the ABC Fitness acquisition of Glofox?▼
ABC Fitness acquired Glofox in 2023, rebranding it as ABC Glofox. The long-term product direction is still evolving. Some studio owners have expressed uncertainty about platform stability and future pricing. Who's In Studio is an independent platform with transparent pricing and no corporate acquisition concerns.
Can I switch from Glofox to Who's In Studio?▼
Yes. Export your member data from Glofox, set up your rooms and instructors in Who's In Studio (takes minutes), and share your new booking page with clients. Since clients don't need accounts to book, the transition is frictionless.
Does Who's In Studio have member retention tools like Glofox?▼
Who's In Studio includes automatic waitlist management, WhatsApp notifications for class reminders and waitlist promotions, and membership/class pack tracking — all included from $19/mo. For advanced retention features like CRM pipelines and lead scoring, Glofox offers more — but at enterprise pricing. Most community studios find Who's In Studio's built-in engagement tools sufficient.
Skip the Sales Call. Start Scheduling.
Who's In Studio is transparent, self-serve, and live in minutes. From $19/mo.
From $19/mo • No hidden fees • Only 2.7% on paid bookings · All features included
