The Complete Studio Launch Kit
Everything you need to open, price, and market your studio in the first 30 days. Pricing calculator, schedule templates, marketing plan — all free.
What's inside the kit
Pricing Calculator
Know exactly what to charge per class, package, and membership.
First-Month Marketing Plan
30 days of pre-launch and launch-week actions with daily prompts.
Class Schedule Templates
Weekly and monthly schedule grids for yoga, pilates, HIIT, dance.
Onboarding Email Sequence
Welcome, reminder, and follow-up emails you can send from day one.
Revenue Forecast Sheet
Model your first 6 months of revenue across memberships and drop-ins.
Referral Card Template
Printable referral cards to turn happy clients into your best marketers.
68%
of new studios that close in year one cite pricing mistakes as a primary factor. The right pricing from day one changes everything.
Ready to launch with confidence?
Pair the launch kit with Who's In Studio — the booking platform built for independent studio owners. Starter from $19/mo.
"I used the pricing calculator before I even signed my lease. It told me I needed at least 14 students per class to break even — that changed my whole space decision."
Priya M. — Yoga studio owner, Manchester
Frequently asked questions
What's included in the Studio Launch Kit?
The kit includes a first-month marketing plan, class schedule templates for yoga/pilates/dance studios, a pricing calculator spreadsheet, a client onboarding email sequence, and a social media content calendar.
Is the Studio Launch Kit really free?
Yes, completely free. No credit card required. Just enter your email and we'll send it straight to your inbox.
How long does it take to set up a studio on Who's In?
Most studio owners are fully set up within 30 minutes. The Launch Kit walks you through every step from creating your first class to processing your first booking.
Do I need technical skills to use Who's In for my studio?
No technical skills needed. Who's In was built for studio owners, not developers. The dashboard is designed to be as intuitive as a class booking should feel.
What studio types does Who's In support?
Who's In supports yoga, pilates, CrossFit boxes, dance studios, martial arts dojos, personal training studios, meditation centres, barre studios, climbing gyms, and more.
Can I use the templates even if I don't use Who's In?
Absolutely. The scheduling and marketing templates are generic enough to work with any booking platform. We just happen to think Who's In is the best option once you try it.
More resources for studio owners
Class Pricing Calculator
Find your optimal per-class price based on costs and target margin.
Studio Retention Playbook
10 tactics to stop clients dropping off after 3 months.
How to Open a Yoga Studio
Complete guide covering space, insurance, pricing, and tech.
12 Free Studio Marketing Tactics
Grow without spending on ads — SEO, referrals, and more.
Client Onboarding Flow
Turn first-timers into regulars with a structured welcome flow.
Who's In Studio Plan
Multi-room scheduling, QR check-in, Apple Wallet passes — from $19/mo.
