Charity gala, 250 attendees, £100 ticket
Free Events tier with paid bookings. £25,000 raised. Multi-tier (£100 general / £200 VIP / £1,500 table-of-10). 2.7% Stripe fee = £675 vs Eventbrite's £1,500+. £825 difference straight to the charity.
Built for charity event organizers
Lower fees, more for the cause — at 2.7% vs Eventbrite's 6%+
Charity galas, sponsored runs, fundraising auctions, raffle ticketing — all on one free platform with the lowest event fees in the market. Apple Wallet tickets, sponsor packages, donor records, and Gift Aid acknowledgment built in.
2.7%flat fee (vs Eventbrite's 6%+)
£1,000+saved per £20k event
Apple + GoogleWallet tickets included
Every percent saved on fees is a percent more to the cause
Charity events have a particularly painful ratio: every pound spent on platform fees is a pound less for the cause. Eventbrite charges roughly 6%+ on ticket sales — on a £20,000 fundraiser, that's £1,200+ to the platform. Smaller platforms can be even more.
Who's In charges 2.7% flat. Same Apple Wallet tickets. Same multi-tier pricing (general / VIP / table-of-10). Same Stripe checkout. £20,000 fundraiser pays roughly £540 in fees vs Eventbrite's £1,200+ — a £600+ difference straight back to the charity. Sponsored runs save even more (300 entries × $30 = $1,400+ saved).
For Gift Aid (UK), donor record-keeping, and corporate sponsor packages, custom signup questions and CSV export do the heavy lifting. Free for free events. 2.7% flat on paid events. No monthly fee.
Sound familiar?
You're not alone. These are the challenges we hear every day.
Eventbrite fees on a £20k gala = £1,200 less for the cause
400 tickets at £50 each = £20,000 raised. Eventbrite takes ~6% = £1,200 in fees. That's an entire programme grant your charity won't be able to fund this year.
Avg charity loses 5-7% of gross fundraising to event platform fees
Multi-tier fundraising ticketing requires a real ticketing system
Standard £50, VIP £150 with chef interaction, sponsor table of 10 £1,200, student £25. Each tier has its own capacity and benefits. Most platforms make this clunky or charge per tier.
~80% of charity galas use 3+ ticket tiers; many platforms struggle past 3
Gift Aid + donor records are a separate manual workflow
UK Gift Aid lets you reclaim 25% on eligible donations. You need a tick-box at signup AND an audit-friendly record of who declared what. Most ticketing platforms ignore this entirely.
~30% of UK charity events under-claim Gift Aid due to missing acknowledgment records
Sponsor packages need their own fulfillment workflow
Bronze sponsor £500 = logo on website. Silver £1,500 = logo + table of 4. Gold £5,000 = logo + table of 10 + speaking slot. Tracking who's at what tier and what they get is a separate spreadsheet.
Avg charity gala: 5-15 corporate sponsors across 3-4 tiers
Built for the way charity events actually fundraise
2.7% flat on paid tickets
Lowest fee in the market on community-scale charity events. £20,000 fundraiser: £540 platform fee vs Eventbrite's £1,200. The £600+ difference goes to your cause.
Multi-tier ticketing with capacity per tier
Standard / VIP / table-of-10 / student / sponsor — each with its own capacity and price. Auto-promoting waitlist per tier. Apple Wallet pass with the right tier shown for each guest.
Gift Aid acknowledgment at signup (UK)
Required signup question — "I am a UK taxpayer and confirm Gift Aid". Acknowledgment is timestamped and stored on each donor record. CSV export with Gift Aid status for HMRC submission.
Sponsor packages as ticket tiers
Bronze £500 / Silver £1,500 / Gold £5,000 sponsor packages as gated ticket tiers with their own benefits described at booking. Apple Wallet pass shows their package level.
Apple + Google Wallet tickets
Each donor gets a Wallet pass with their tier, table number, dietary needs, and venue address. Updates automatically if anything changes. Reduces "wait, where do I sit?" questions on the night.
Donor record + revenue dashboard
Total raised, breakdown by tier, donor list with contact details, sponsor list with package level. CSV export for the charity's CRM. Monthly recurring giving optional via Stripe.
Three charity events, three setups
Sponsored 5K run, 400 entries, $30 each
Free Events tier with paid bookings. $12,000 raised. 2.7% = $324 vs Eventbrite's $720+. Apple Wallet bib pass with bib number, start time, fundraising target. Optional Gift Aid / matched giving on each entry.
Annual silent auction with sponsors
Studio plan ($15.83/mo annual). Silent auction format with capped seats. 6 corporate sponsor packages (Bronze / Silver / Gold). Apple Wallet pass with table number. CSV export of donors + sponsors for the year-end report.
Why charity organizers leave Eventbrite + Donorbox
vs Eventbrite for charity events
~6% on every ticket. £20,000 gala = £1,200 in fees. Multi-tier ticketing is clunky past 3 tiers. No Gift Aid acknowledgment. No sponsor package workflow.
vs Donorbox + separate event tool
Donorbox handles donations well but isn't an event ticketing system. You'd still need Eventbrite for the gala — paying both platforms.
vs Just-Giving / GoFundMe Charity
Built for peer-to-peer fundraising, not event ticketing. The gala / sponsored run / silent auction format doesn't fit. And many take a 5%+ fee on top of payment processing.
“Our annual gala raised £24k on Eventbrite last year — and the platform took £1,500. Switched to Who's In this year. Same event, same number of attendees, paid £648 in fees. The £850 difference paid for our entire summer education programme. The Apple Wallet ticket was a nice touch too.”
Frequently asked
Real questions from charity fundraiser organizers.
- How much do we save vs Eventbrite for a £20k gala?
- Eventbrite typically charges ~6% on tickets — that's £1,200 on a £20,000 fundraiser. Who's In charges 2.7% flat = £540. Difference: £660+ straight back to the cause. Bigger events save more — £100k = £3,300+ saved.
- Does the platform support UK Gift Aid?
- Yes. Add the Gift Aid acknowledgment as a required signup question. Timestamped acknowledgment stored on each donor record. CSV export with Gift Aid status, donor name, address, and amount — formatted for HMRC submission.
- Can we sell sponsor packages with different benefits?
- Yes. Set up sponsor tiers as ticket types — Bronze £500, Silver £1,500, Gold £5,000. Each tier has its own description (logo on programme, table of 10, speaking slot). Apple Wallet pass shows their package level on the night.
- What about silent auctions or raffles?
- Silent auctions: use the multi-tier ticketing for entry tickets, then collect bids manually or via custom signup question. Raffles: sell raffle tickets as a paid event with multiple ticket types ($5 / $20 / $50). Per-tier capacity and per-tier benefits described at booking.
- Can we set up monthly recurring giving for our charity?
- Yes — Studio or Clubs plan supports recurring memberships through Stripe. Set the monthly amount, donors sign up once, payment auto-charges monthly. CSV export of recurring donors for the charity's CRM. Cancellation handled per your policy.
Plan your next fundraiser at the lowest fee in the market
2.7% flat. Apple Wallet tickets. Gift Aid acknowledgment. Sponsor packages. £600+ saved on a £20k event vs Eventbrite.
2.7% flat fee on charity tickets
Apple + Google Wallet tickets included
Gift Aid acknowledgment built in
Sponsor package tiers + capacity
