Club Communication Best Practices: Email, Push & WhatsApp in 2026
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By Craig Pollard
The complete guide to club communication. Covers optimal message frequency, channel strategy for email vs push vs WhatsApp, message templates, automation workflows, and the do's and don'ts that keep members engaged without overwhelming them.
Craig Pollard is the founder of Who's In? and a former Apple team lead (12 years). He writes about event technology, community building, and the future of AI-powered event discovery. Board advisor, investor, and non-executive director in technology and sports.
What does "Club Communication Best Practices: Email, Push & WhatsApp in 2026" cover?
The complete guide to club communication: optimal frequency, channel strategy, message templates, automation, and do's and don'ts for email, push, and WhatsApp.
Can I manage a community group or club with Who's In?
Absolutely. Who's In? supports club management with memberships (free and paid tiers), recurring events, member directories, and analytics. All features are free — no subscriptions required.
How do I get started with Who's In?
Sign up for free at whos-in.app, create your first event in under 2 minutes, and share the link via WhatsApp, email, or social media. No app download required for your guests — they RSVP via the mobile-optimised web link.
