Studio Analytics Dashboard Guide: Revenue, Utilisation, LTV & No-Shows

· By Craig Pollard
Studio Analytics Dashboard Guide: Revenue, Utilisation, LTV & No-Shows

Use studio analytics to grow revenue. Covers the 6 key metrics: revenue per class, class utilisation rate, client LTV, no-show trends, monthly active…

In this post

The 6 essential studio analytics metrics: revenue per class, class utilisation rate, client lifetime value, no-show rate, monthly active clients, and booking-to-visit rate. With formulas, benchmarks, and how to act on each metric.

Run your studio on Who's In

Who's In Studio is built for yoga, Pilates, fitness, dance, martial arts, and wellness studios that want class scheduling, client booking, memberships, class packs, and QR check-in in one place — from $15.83/mo when billed annually. Guests book in one tap without downloading an app.

See the Studio product page or compare against Mindbody, Vagaro, and Glofox.

Pricing at a glance

Compare against Eventbrite (3.7% + $1.79/ticket), Luma (7%), Mindbody ($139/mo), Cvent ($5,000+/yr) on our pricing page.

Related reading on Who's In

Start with Who's In in 90 seconds

Create your first event, club, studio, or conference for free at whos-in.app/signup — no app download, no credit card required. Share a link and your guests RSVP in one tap.

About the Author

Craig Pollard

Craig Pollard is the founder of Who's In and a former Apple team lead (12 years). He writes about event technology, community building, and the future of AI-powered event discovery. Board advisor, investor, and non-executive director in technology and sports.

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Frequently Asked Questions

What does "Studio Analytics Dashboard Guide: Revenue, Utilisation, LTV & No-Shows" cover?

Use studio analytics to grow revenue. Covers the 6 key metrics: revenue per class, class utilisation rate, client LTV, no-show trends, monthly active…

Who is Who's In designed for?

Who's In is built for community organisers, fitness instructors, yoga teachers, running clubs, book groups, and anyone who runs regular events. It handles RSVPs, waitlists, recurring events, memberships use Clubs ($8.25/mo) or Studio ($15.83/mo) products.

How do I get started with Who's In

Sign up for free at whos-in.app, create your first event in under 2 minutes, and share the link via WhatsApp, email, or social media. No app download required for your guests — they RSVP via the mobile-optimised web link.