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Who's In
Smart pricing

Price Your Events with Confidence

Stop charging nothing out of fear. Paid events have 80% lower no-shows, higher commitment, and better attendees. Stripe payments built right in.

Stripe built-in
Just 2.7% fee
Flexible pricing
One-click refunds
80%
drop in no-shows
2.7%
Pro fee (vs 4-6%)
Unlimited
free tier available
60%
higher commitment

Sound familiar?

You're not alone. These are the challenges we hear every day.

Afraid to charge (losing attendees)

You've thought about charging for your event. But you're terrified people will leave. What if they go somewhere free instead? So you stay free and leave money on the table.

60% of organizers underprice from fear

No-shows killing free events

Free events have 40%+ no-show rates. People register and don't show up because there's no commitment. You waste time, space, and resources.

40-50% no-show rate for free events

No payment infrastructure

Setting up Stripe, payment processing, refunds—it's a nightmare. You'd rather keep it free than deal with that complexity. So you give up revenue.

Stripe setup takes 2-3 hours for most organizers

Pricing Psychology: Why Paid Events Are Better

Pricing isn't just about money. It signals quality, creates scarcity, and drives commitment.

Quality Signal

Pricing = perceived value

Free events are perceived as low-quality. $15 events are perceived as premium. Price is a quality signal. Paid attendees expect better and behave better.

Higher perceived quality
Better attendee behavior
Higher satisfaction scores

Commitment Increase

Price = accountability

When someone pays, they're invested. They're 80% less likely to ghost. Money = commitment. You can't build a community without commitment.

80% lower no-shows
Higher accountability
Better community

Scarcity & Urgency

Limited supply = faster decisions

"Only 5 spots left" + $15 price = immediate action. Scarcity + price = decision urgency. People register fast instead of thinking "maybe later."

Faster registration
Higher conversion
Increased demand perception

Charge with confidence

Stripe built in. Pricing that works. Attendees who actually show up.

1

Set your price

Free, $5, $50—your choice. Flexible pricing lets you experiment. See what works for your community.

30 seconds
2

Stripe payments built-in

No setup. No configuration. Payments are built into Who's In. One tap, payment processed, attendee confirmed.

Automatic
3

Watch no-shows drop

Paid events have 5-10% no-show rates vs 40%+ for free. Commitment = attendance. Scarcity = urgency. Price = quality signal.

Immediate

Event organizers are charging and seeing better results

Higher commitment, lower no-shows, better attendees, better revenue

"I charged $15 for the first time. I was terrified. Attendance went DOWN but no-show rate went from 50% to 5%. Net result: better event, same revenue."
N
Natasha Kumar
Yoga Instructor, Mumbai
"With Who's In, charging felt easy. No payment setup stress. People expected to pay. My perception of myself as an organizer changed."
J
James Wilson
Workshop Organizer, Boston
"Pricing psychology is real. When I charged $10, people valued it more. Better attendees, better events, better ROI."
A
Ana Garcia
Event Organizer, Madrid

Every feature removes friction from paid events

From Stripe integration to pricing flexibility to capacity limits—built for monetization

Stripe payments built in

No account setup. No technical work. Payment processing is built into the event creation flow.

  • One-click Stripe integration
  • No separate payment setup
  • Automatic invoice handling

Flexible pricing models

Free, paid, deposit-required. Free-with-donation. You choose the pricing that matches your event.

  • Free + paid + deposit
  • A/B test pricing
  • Multiple pricing tiers

Capacity limits create scarcity

Limited spots = urgency. People decide faster. "Only 3 spots left" drives immediate action.

  • Auto-close when full
  • Scarcity messaging
  • Automatic waitlist creation

Automatic waitlist

When capacity fills, people are auto-moved to waitlist. No manual management. Keep demand high.

  • Auto-waitlist at capacity
  • Automatic promotion
  • Extra revenue signal

Low fees (just 2.7%)

Who's In takes just 2.7% on paid events. Eventbrite takes 4-6%. We're the cheapest option.

  • 2.7% flat fee
  • Better margins than Eventbrite
  • Transparent pricing

Refund management

One-click refunds with automatic attendee notification. No payment refund stress.

  • One-click refunds
  • Automatic notifications
  • Payment disputes handled

Before vs. After Who's In

What pricing and payments look like with and without the right tools

No Payment Infrastructure
Setting up Stripe is complicated and scary
Built-In Payments
Stripe built into Who's In. One click. Done.
Free Only
Afraid to charge. Leaving money on table.
Flexible Pricing
Free, $5, $50—your choice. Easy to A/B test.
High No-Show Rate
40%+ don't show up to free events
Low No-Show Rate
5-10% for paid events (payment = commitment)
Manual Capacity
You manually track and close registrations
Automatic Capacity Limits
Auto-close + scarcity messaging + automatic waitlist
High Fees
Eventbrite: 4-6% per transaction
Low Fees (just 2.7%)
2.7% flat fee. Better margins.
Refund Friction
Manual refund handling is stressful
One-Click Refunds
Automatic attendee notification + payment handled

Price is not just payment collection. It's a signal about quality. It's a filter that eliminates flaky attendees. It's proof that you value what you're offering. The question isn't whether you can charge—it's what price best matches your value.

T
Tarek Hassan
Event monetization consultant, Cairo

All Features Included

No upgrade needed — everything is free

When you scale your events and need advanced pricing features, Pro delivers—2.7% processing fees, detailed revenue analytics, multiple price tiers, and membership tools. All for free forever.

2.7% processing fees (not 4-6%)
Multiple price tiers
Revenue analytics dashboard
Membership & recurring billing
Advanced refund management
White-label event pages
Free
2.7% transaction fee. That's it.

Pricing Psychology for Events

Complete pricing strategy guide

Why do paid events have lower no-shows? What pricing strategy actually works? How do you overcome the fear of charging? Read our complete guide to event pricing.

Psychology of Price

Why $0 signals low quality and why $15 drives commitment

Pricing Strategy

A/B testing, capacity limits, and scarcity messaging that works

Read the full guide on our blog

Price with confidence

Stop giving away events for free. Charge with Stripe built in. Watch commitment go up.

  • Stripe payments built-in
  • Flexible pricing (free/paid/deposit)
  • Capacity limits + auto-waitlist
  • Pro: 2.7% fees, revenue analytics

No credit card required · All Pro features free forever

Your events are worth paying for

Price with confidence. Stripe built in. Watch no-shows drop 80%.

Free forever for free events
Stripe payments built-in
Flexible pricing models

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