Single Sign-On (SSO)
Single sign-on (SSO) is an authentication mechanism that allows users to log in to multiple applications using a single set of credentials — typically corporate Google Workspace, Microsoft 365, or Okta credentials. SSO improves security (no password reuse), reduces friction (no separate signup), and is often a hard requirement for enterprise customers. Modern event platforms support SSO via OAuth 2.0 + SAML.