Family Pricing

Family pricing is a discounted rate structure for households with multiple members. Common formats: principal + 50% off second member, family-of-4 unlimited at 2.5× single rate, or step-discount (10% second, 20% third, 30% fourth). Family pricing increases per-household revenue while reducing per-member cost — both family and studio benefit. Often combined with family plans (one billing) or sub-accounts (independent member identities).