The Science of Event Reminders: When & How to Send Them
Data on optimal reminder timing: 7-day, 24-hour, and 2-hour reminders. Channel comparison (email vs SMS vs WhatsApp).
In this post
Optimal reminder timing, channel comparison, and copy templates that reduce no-shows by up to 38%.
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Related reading on Who's In?
- Reduce Event No-Shows by 40%: 7 Data-Backed Strategies — The average event sees 20-30% no-shows, costing organizers thousands per year. 7 proven strategies to reduce no-shows: WhatsApp reminders (2
- 9 Proven Ways to Reduce Event No-Shows (With Data) — Automated reminders reduce no-shows by ~29%. SMS reminders by ~38%. Here are 9 evidence-based strategies to get more people to actually show
- Best Days & Times to Host Events (Data Analysis) — Day-of-week rankings, optimal start times by event type, seasonal patterns, and attendance vs time-of-day curves. Data from thousands of com
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