{
  "title": "Event Ticketing Platform Fee Comparison 2026",
  "description": "Per-ticket PLATFORM fee (the platform's own cut, excluding universal card processing) across 8 ticketing platforms at five common community ticket prices. Computed from each platform's published 2026 rate card. Card processing (~2.9% + $0.30) is a separate, universal cost on platforms that route payments through your own Stripe/PayPal/Square account.",
  "updated": "2026-06-12",
  "currency": "USD",
  "methodology": "platform_fee = the platform's own per-ticket charge from its published rate card. For Stripe-Connect platforms (Who's In, TixFox, Ticket Tailor) card processing is separate and paid to the processor, not the platform. For bundled platforms the figure is the platform/service portion. Rounded to the nearest cent for display; computed in integer cents.",
  "sources": {
    "whos_in": "https://whos-in.app/pricing",
    "eventbrite": "https://www.eventbrite.com/help",
    "tixfox": "https://tixfox.co/blog/event-ticketing-software-with-low-fees",
    "ticket_tailor": "https://www.tickettailor.com",
    "ticketleap": "https://www.ticketleap.com",
    "simpletix": "https://www.simpletix.com",
    "luma": "https://lu.ma",
    "ticketspice": "https://www.ticketspice.com"
  },
  "platforms": [
    { "name": "Who's In", "structure": "2.7% flat", "platformFeeByPrice": { "5": 0.14, "15": 0.41, "25": 0.68, "50": 1.35, "100": 2.70 }, "fullEventPlatform": true, "feeRefundedOnRefund": true, "directPayouts": true },
    { "name": "TixFox", "structure": "$0.39 flat/ticket", "platformFeeByPrice": { "5": 0.39, "15": 0.39, "25": 0.39, "50": 0.39, "100": 0.39 }, "fullEventPlatform": false, "directPayouts": true },
    { "name": "Ticket Tailor", "structure": "$0.79 flat/ticket (PAYG)", "platformFeeByPrice": { "5": 0.79, "15": 0.79, "25": 0.79, "50": 0.79, "100": 0.79 }, "fullEventPlatform": false, "directPayouts": true },
    { "name": "TicketSpice", "structure": "$0.99 flat/ticket", "platformFeeByPrice": { "5": 0.99, "15": 0.99, "25": 0.99, "50": 0.99, "100": 0.99 }, "fullEventPlatform": false },
    { "name": "SimpleTix", "structure": "$0.79 + 2%/ticket", "platformFeeByPrice": { "5": 0.89, "15": 1.09, "25": 1.29, "50": 1.79, "100": 2.79 }, "fullEventPlatform": "partial" },
    { "name": "TicketLeap", "structure": "$1.00 + 2%/ticket ($0.49 flat <= $5)", "platformFeeByPrice": { "5": 0.49, "15": 1.30, "25": 1.50, "50": 2.00, "100": 3.00 }, "fullEventPlatform": "partial" },
    { "name": "Luma", "structure": "7%", "platformFeeByPrice": { "5": 0.35, "15": 1.05, "25": 1.75, "50": 3.50, "100": 7.00 }, "fullEventPlatform": "partial" },
    { "name": "Eventbrite", "structure": "3.7% + $1.79/ticket (+ 2.9% processing)", "platformFeeByPrice": { "5": 1.98, "15": 2.35, "25": 2.72, "50": 3.64, "100": 5.49 }, "fullEventPlatform": true }
  ],
  "subscriptionOrSpecial": [
    { "name": "Checkout Page", "structure": "$29/mo + $0 per ticket", "note": "Flat subscription; cheapest at high paid volume" },
    { "name": "Splash", "structure": "$999/year flat", "note": "Enterprise/brand events" },
    { "name": "Zeffy", "structure": "$0 fees (optional donor tip)", "note": "Nonprofit-only; funded by optional buyer tips" }
  ],
  "keyFindings": [
    "Cheapest raw per-ticket fee overall: TixFox ($0.39 flat) — but ticketing only, no full event platform.",
    "Lowest-fee FULL event platform: Who's In (2.7% flat) — beats Eventbrite, Luma, SimpleTix and TicketLeap at every community price point while including free RSVPs, automatic waitlists, reminders, QR check-in, wallet tickets and recurring events.",
    "Most expensive for small events: Eventbrite — its $1.79 fixed per-ticket fee dominates low prices (a $5 ticket costs $1.98 in platform fee, ~40% before processing).",
    "On a $25 ticket, Who's In's platform fee is $0.68 vs Eventbrite's $2.72 — exactly 4x less.",
    "At high ticket prices ($75+), flat-per-ticket tools (TixFox, Ticket Tailor, TicketSpice) beat percentage models on raw fee — but charge separately for any event management."
  ],
  "license": "https://creativecommons.org/licenses/by/4.0/"
}
